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Category: Guides

Plain-English guides to websites, SEO, Google Ads and social media for UK local businesses.

SEO for roofers UK: how to get more roofing jobs from Google (2026)

SEO for roofers UK - premium photo of British rooftops with a glowing map pin

When a roof leaks, homeowners search Google and call the first roofer they trust. This guide shows UK roofing companies how to rank in Google Maps and turn searches into jobs.

How to ask customers for Google reviews (UK scripts)

How to ask customers for Google reviews (UK scripts) – cover image

Ask every customer, soon after the job, with a short message and your Google review link. Never offer a reward and never only ask the happy ones.

SEO for dentists UK: dental marketing that fills your diary (2026)

SEO for dentists UK - premium 3D illustration of a tooth with map pin and five-star reviews

Most new patients find a dentist on Google. This guide shows UK dental practices how to rank in Google Maps, win private treatment enquiries and stay within GDC advertising rules.

How much do Google Ads cost for tradesmen in the UK?

How much do Google Ads cost for tradesmen in the UK? – cover image

Google Ads has no fixed price. You set the budget, an auction sets each click price, and your job value decides what you can afford per lead. Here is how to work it out.

Best website builder for small business UK: Wix vs WordPress vs Squarespace

Best website builder for small business UK – Wix vs WordPress vs Squarespace comparison

Wix, Squarespace and WordPress can all work for a small business. The right choice depends on your budget, how much you’ll grow and how much you care about ranking on Google. Here’s an honest comparison.

Website redesign: 9 signs you need one (and how to keep your SEO)

Website redesign without losing SEO - premium 3D illustration of an old website transforming into a modern one

A website redesign can double your enquiries or wipe out your Google rankings. Here are the signs you need one, what it costs, and a step-by-step checklist to redesign without losing SEO.

How to choose an SEO agency in the UK: 12 questions and red flags

How to choose an SEO agency - premium 3D chess pieces with a highlighted knight and magnifying glass

Hiring the wrong SEO agency wastes months and money. Use these 12 questions and red flags to choose an SEO agency that brings real enquiries for your small business.

SEO audit: what it is, what’s included and a free checklist (2026)

SEO audit checklist - premium 3D illustration of a website under a magnifying glass

An SEO audit is a health check that shows why your website isn’t getting more visits from Google. Here’s what a good audit covers, what it costs and a checklist you can run yourself.

Local SEO checklist for UK small businesses (2026): 30 steps

Local SEO checklist for UK small businesses - premium 3D town map with glowing location pins and checklist

Want to show up when local customers search? This 30-step local SEO checklist covers everything a UK small business needs, from Google Business Profile to AI search, in plain English.

SEO packages UK: what’s included and what SEO costs in 2026

SEO packages UK pricing guide - premium 3D illustration of rising pricing tiers

Most UK small businesses pay roughly £500 to £1,500 a month for an SEO package. Here’s what should be included at each level, what drives the price and how to spot a bad deal.

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